how to choose the type of sign you need
One of the most important aspects of a business is having the right types of signs. Not only does it represent where a business is located, it can leave a good impression in the minds of those who do business with you. A sign easily becomes something that people will associate with your business; think about the arches on the sign of one of America’s most popular fast-food chains. They combine practicality with an ability to offer a positive, lasting impact. For these reasons, choosing the right type of sign for your business is a big deal in and of itself!
There are many different types of signs to choose from. The factors that help you determine the right type of sign for your needs can range from personal preference, such as likes and dislikes, or things that are more complex. Maybe you need signage that can withstand extreme weather, or maybe you’re most concerned with a kind of sign that gives off a certain level of professionalism. Need help choosing the right sign for your business? Let us help.
Where Will the Sign Be Located?
When choosing between different types of signs, you will want to keep in mind the location it will ultimately be in. While drawing inspiration from signs you see and like is a great idea, it helps to remember the building your business operates out of. You might love the look of monument sign out by the road, but if your business is in a shared office building, that type of signage may not work for you. Will your sign be installed in the interior of a building? On the exterior wall?
The sign’s location will play a big role when choosing which type of sign you want to invest in. It will help you as you start to make decisions based off of material, color, size, and more!
What Do You Want the Sign to Embody?
A sign goes a long way when it comes to representing your business. As such, you will want to think about what you want your sign to say about your business. Consider color, material, and even lighting. If your business is open in the evening when it gets dark, then you’ll most likely want an illuminated building sign, for example. This welcomes in customers and helps to create an inviting atmosphere when it’s no longer daytime. Maybe your business is corporate and professional; a metal monument sign would look sleek and serious, just like your business wants to appear.
Do You Want Multiple Types of Signs?
When we hear the word “sign,” it’s certainly common to think about those that exist on the outside of buildings to represent a business itself. However, businesses also may need other forms of signage to help customers or employees navigate the building. You may want different types of signs displayed throughout your building, such as quotes on the walls about your brand, company, or vision.
Let Us Help You Choose the Right Type of Sign!
Choosing the right types of signs for your business is a fun endeavor! In doing so, you are on the path to seeing your business come to life and be seen. However, we encourage you to think outside the box a little bit when it comes to choosing your sign(s). They really have the power to make your office stand out! If you need help or assistance in choosing a sign, let us know! We would love to help make your vision come to life. Contact us here.
